Petit Amélie
A nursery and children's furniture brand with a strong point of view, and a website that was not carrying it.
audit
Turyści.pl
A travel portal with a large content operation and no clear way for a reader to move through it.
Travel publishing platform
The situation
Turyści.pl set out to become an online bank of travel knowledge: news, facts, and practical information for people who travel.
Content was being produced faster than the structure could support, so readers arrived, read one page, and left.
What we did
- Competitive analysis and benchmarking to establish what readers of comparable portals actually expect.
- Audited the architecture and the routes between content types.
- Rebuilt the navigation around reader intent rather than editorial categories.
What changed
A portal where the content investment produces return, because a reader who arrives for one thing can find the next — the structural condition for growth in any content business.
Selected work
Screens from the project
Design and build delivered by e-ux.pro. Process artefacts (wireframes, flows, lo-fi) are shown where they explain the work.
Similar problem?
Tell us where your customers are getting stuck.
The first conversation is about the problem, not a package.
More work
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